★★★★

Highlights

The secret, he pointed out to me, was that the soap was more than soap. It was a behavior-change delivery vehicle.

“That’s not my problem” is possibly the worst thing people can think, whether they are start- ing an operation, taxiing an airplane full of passengers down a runway, or building a thousand-foot-tall skyscraper. But in medi- cine, we see it all the time. I’ve seen it in my own operating room.

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About The Checklist Manifesto

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About the author

I'm Justin Duke — a software engineer, writer, and founder. I currently work as the CEO of Buttondown, the best way to start and grow your newsletter, and as a partner at Third South Capital.

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